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Paid Media Mix - Google Search + Facebook Ads - White Base Media

Paid Media Mix (Google Search + Facebook Ads)

Get the best of both worlds with Google Search + Facebook Ads and Instagram

Paid Media Mix – Google + Facebook package provides your business with a dedicated PPC and Social Media specialist to create, manage, and monitor your Paid Digital Media Account and inclusive of management of two platforms.

Keyword research is used to analyze which search terms will be more beneficial for your business.

A four-step process which consists of

1) setting media objectives in light of marketing and advertising objectives,

2) developing a media strategy for implementing media objectives,

3) designing media tactics for realizing media strategy, and

4) proposing procedures for evaluating the effectiveness of the media plan, are used to provide the business owner the digital presence he needs in Google & its Search partners. The same will be implemented on Facebook and Instagram. The goal is to allow the business owner to grow his company together with his online audience. It also includes a Remarketing campaign that will target people who already visited your site.

Each PPC Package includes free Landing Page Analysis, daily performance monitoring, reporting, dashboard integration and reporting, and Project Manager consultation. 

$399 Setup fee for new campaigns.

Product Details

 

  • Platform

    We utilize the correct platform to achieve the goals of your clients. Based on your client’s needs, this package includes Google Search, Facebook Ads, with cross-posting to Instagram. 

     

  • Ad Extensions

    To highlight your client’s website’s strengths, we would use the best ad extensions to boost the performance of your campaign and attract the right visitors to your site. 

    – Lead Extensions
    – Call Extensions
    – Location Extensions
    – App Extensions
    – Sitelink Extensions
    – Callout Extensions
    – Review Extensions

     

  • Search Campaign Setup

    We deep dive into your client’s business, followed by extensive research to come up with the most targeted keyword list and ad copies. All keywords and text-only deployed upon your approval.

    – Keyword Research: 6 hours
    – Daily Budget Set-up
    – Ad Scheduling
    – Campaign Structuring
    – Ad Copy Creation
    – Ad Extensions
    – Set-up Report 

     

  • Search Campaign Management

    We monitor and optimize your campaigns constantly to increase the efficiency for each click.

    – Bid Optimization: Twice a week
    – Auditing
    – Bidding
    – Ad Copy Test
    – Ad Extension Management
    – Keyword Management
    – Negative Keywords
    – Report Analysis
    – Report Generation: Monthly

     

  • Social Media

    Facebook Ads + Instagram cross-posting.

Add-ons

Paid Media Mix (Google Search + Facebook Ads) – Setup Only

Setup is inclusive of media plan creation, Call Tracking, Google Tag Manager (GTM), Tracking Code Implementation for campaigns that need to setup the work for Paid Media Mix (Google Search + Facebook Ads).

 

Price

 

$1,299.00/mt

Package Inclusions

  • Google Search + Facebook Ads with Instagram
  • Unlimited Target Keywords
  • For Ad budgets anywhere from $1,000 to $10,000